Glossary

Deutsch: Storytelling / Español: Narración de historias / Português: Contação de histórias / Français: Narration / Italiano: Narrazione

Storytelling in the fashion context refers to the use of narratives to convey the brand's identity, values, and vision through its designs, marketing, and overall brand experience. It is a powerful tool that allows fashion brands to connect emotionally with their audience, differentiate themselves in a crowded market, and create a memorable impact. Storytelling goes beyond the product itself, focusing on the stories behind the brand, the inspiration for collections, and the lifestyle that the brand promotes.

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Straight Leg refers to a type of trouser that is cut straight through the thigh and hem.

Straight Legs are Pant legs which are cut with an equal width from Waist to ankle.

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- Straight legs (Jeans) : Straight legs refer style/cut of denim jeans which is the most common fit of jeans. It is called "Straight Leg" when the width of thigh is equal to the width of leg opening

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Straight Skirt refers to a type of skirt with straight Line with no flare at the hem or waistline.

Straight Skirt is also known as Pewncil Skirt of Column Skirt.

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Straight-Legs refers to the type of pant legs which are cut with an equal width from Waist to ankle.

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Strappy Back refers to an Open Back style, but with multiple straps designed in various ways, some like simple cobwebs as a design detail. Strappy Back is for avant-garde look, which

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Strass refers to a clear glass of high lead content and brilliance that is cut into stones resembling diamonds. Strass which is also known as "Paste" is named after the Parisian jewe

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Deutsch: Streetwear / Español: Moda callejera / Português: Moda de rua / Français: Mode de rue / Italian: Moda di strada

Street in the fashion context typically refers to streetwear, a style of casual clothing that originated from urban culture, heavily influenced by skateboarding, hip-hop, and youth subcultures. Streetwear is characterized by its relaxed, comfortable, and often Edgy aesthetic, which includes items like graphic T-shirts, hoodies, sneakers, cargo pants, and caps. It emphasizes individuality, Self-Expression, and a rebellious attitude, often blurring the lines between high fashion and everyday wear.

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