Glossary
Glossary C
Deutsch: Manchester / Español: Pana / Português: Brim / Français: Velours côtelé / Italiano: Velluto a coste
The textile industry has long relied on durable and versatile fabrics, among which Corduroy stands out as a timeless material with distinctive texture and practicality. Originating centuries ago, it evolved from utilitarian workwear to a staple in high fashion, valued for its warmth, resilience, and unique ribbed appearance. Its enduring popularity reflects both its functional benefits and its adaptability to shifting style trends.
Deutsch: Kernidentität / Español: Identidad central / Português: Identidade central / Français: Identité de base / Italiano: Identità centrale
Core identity in fashion refers to the fundamental attributes that define a brand's essence and differentiate it from others in the market. It represents the core values, mission, vision, and overall personality of a fashion brand. These elements are crucial for creating a consistent brand image that resonates with its target audience. The core identity shapes everything from the design of the products, marketing strategy, and customer experience to the cultural and social values the brand promotes.